Although this concept just looks like any typical stylish, stainless steel, touch screen enabled LCD watch on the surface; it actually comes equipped with a safety precaution to make sure its user practices safe drinking shenanigans. With a simple press of the drink icon located on the screen of the watch, users are able to blow into the watch to get an accurate reading of their blood alcohol content level. With an indication of the user's level of sobriety (or lack of) it will be easier to make a safe and informed decision about driving home or hitching a ride with somebody else.
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