We certainly hope you like seeing hamsters during your commercial breaks. Kia is readying a new volley of ads for the 2013 Soul featuring the fuzzy little rodents doing what they do best, according to Automotive News. This will mark the fourth generation of Kia hamster ads, and the clever spots have been big for both the budget hatchback and the automaker in general. While speaking at the Small Agency Conference hosted by Ad Age, Michael Sprague, the executive vice president of marketing and communications for Kia, said the manufacturer's sales have jumped by 78 percent since 2008.
Autoblog , Kia hamsters ready to return for new batch of Soul ads, Kia hamsters ready to return for new batch of Soul ads
