The Experience Economy dominates the Confirmit Community Conference

London, UK and Oslo, Norway and New York, US: 26 June 2013 - Attendees at the Confirmit Community Conference in London last week have been warned that 95% of customer feedback is going into landfill.  Increasing volumes of feedback data from multiple sources means that businesses must distil real value from raw data in order to listen harder and act faster upon what customers have to say.The message to business leaders is clear; the rise of social, mobile, cloud and big data is shifting the balance of power to the customer.  Customers care more about the customer experience than ever before – get it wrong and they

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