
Would you, as the head of a company, decide to rely on the appeal of a fictional character in order to sell more of a particular product from your stable of items, or do you prefer a real life celebrity or personality to do the job instead. NTT DoCoMo is certainly a staunch supporter of the former, method, where they recently worked alongside Sony Mobile to roll out a limited edition Sony Xperia A smartphone which will feature virtual pop idol Hatsune Miku. Hatsune Miku, who has seen her fair share of sold out concerts, will be emblazoned across 39,000 Xperia A handsets.
Ubergizmo , Sony And NTT DoCoMo Announces Limited Edition Hatsune Miku Xperia A, Sony And NTT DoCoMo Announces Limited Edition Hatsune Miku Xperia A