Monday, December 2, 2013

Apple Acquires Topsy, A Twitter Analytics Companys

Apple Acquires Topsy, A Twitter Analytics Companys

While there are some Apple executives, such as Phil Schiller, who are pretty active on social media such as Twitter, Apple as a company isn't. Facebook and Twitter posts are rarely seen from the Cupertino company, which is why it is a little odd that Apple would acquire a company that specializes in Twitter analytics. According to The Wall Street Journal, Apple has recently bought Topsy, a San Francisco-based company that managed to net about $200 million in the deal with Apple. Like we said given Apple's absence from social media, it is unclear as to what they might do with Topsy.

Ubergizmo , Apple Acquires Topsy, A Twitter Analytics Companys, Apple Acquires Topsy, A Twitter Analytics Companys