All microprocessor companies struggle with the same basic marketing problem: how do you explain to the average consumer why one part is faster than another without saying cache, GHz or cores. Intel and AMD have been using model numbers to abstract hardware differences for years. Today Qualcomm is announcing its own attempt at the same. Snapdragon will continue to refer to Qualcomm's family of high performance apps processors. Although in the past we've known them by relatively obscure seven character model numbers (e.g.
2DayBlog.com, Qualcomm's Updated Brand: Introducing Snapdragon S1, S2, S3 & S4 Processors