Monday, November 7, 2011

Nook Fires Back: Tablet & E-Reader Family Aims At Amazon and More

Nook Fires Back: Tablet & E-Reader Family Aims At Amazon and More

NEW YORK - A year after the release of the Nook Color, Barnes & Noble returns to a market suddenly crowded with “reader's tablets,” including the red-hot Kindle Fire from its top competitor. B&N is firing right back at Amazon with a high-powered new multimedia Nook Tablet and competitive price cuts to the current Nook Color and Nook Simple Touch e-reader. “Nook Tablet is our lightest fastest, media tablet,” said Barnes & Noble CEO William Lynch. Lynch presented the $249, 7-inch Nook Tablet at a press event Monday morning.

Gadget Lab, Nook Fires Back: Tablet & E-Reader Family Aims At Amazon and More