If you think Toyota is still reeling from negative opinions stirred up by the company's rash of recalls in 2009, North Carolina State University has some news for you. According to a new study conducted by researchers at the institution, the recalls had "little to no impact" on how buyers see the Japanese automaker. Robert Hammond, an assistant professor of economics at NCSU, says the research specifically looked at the used car market to negate the impact of outside factors like incentives, marketing campaigns and models not associated with the recall to begin with.
Autoblog, University study shows recalls have hardly hurt Toyota
