Thursday, January 19, 2012

Namco Bandai Says Freemium Games Are Hurting High Quality Titles – Gives Consumers Unrealistic Pricing Expectations


If you fancy yourself an Android gamer, you've probably noticed the growing trend of “free” titles in the Android Market. More and more game publishers are switching over to the free-to-play or “freemium” business model and offering their games free of charge — but with a catch. Players soon learn that a game is sometimes unplayable without buying various in-game items via in-app purchases to progress. I have a love/hate relationship when it comes to freemium games in the Market. I think when executed correctly, a game can be enhanced by in-app purchase.

Android Phone, Namco Bandai Says Freemium Games Are Hurting High Quality Titles â€" Gives Consumers Unrealistic Pricing Expectations