Remember the Homeless Hotspots program that we talked about a few days ago. Well, it seems that the idea is probably not the best one in the world after raising plenty of hue and cry since its announcement, and the New York advertising agency behind this idea has decided to scrap it and distance themselves from such a controversial plan. According to Emma Cookson, chairman of BBH New York, “We have no definite, specific future plans yet, in New York City or elsewhere. This was an initial trial program.
Ubergizmo, Homeless Hotspots to be discontinued after outcry