The new Fifth Avenue cube, now with fewer ugly seams. Picture: Apple. Apple, famous for pushing materials to their limits in order to make ridiculously thin and strong gadgets, is doing the same for its flagship Fifth Avenue store in New York City. A remodel of the already perfectly good design will see the amount of glass panels of the iconic cube reduced from 90 panes to just 15. It seems that Apple's minimalism knows no bounds.
The new street-level entrance is part of a $6.6 million refit.
Gadget Lab, Apple's New Fifth-Avenue Cube Uses Just 15 Giant Sheets of Glass